The History of GEA
Georgia Engineering
Alliance Celebrates 10 Years
For 10 years, the Georgia Engineering Alliance has
represented the engineering profession in Georgia by facilitating
collaboration among various engineering societies on issues of mutual
interest. GEA has also provided administrative and program management
services to GEA member organizations.

Georgia Engineering Alliance Founding Board of Directors
left – right: 1st row: Don Allen; John McEvoy
2nd row: Tom Gorman; Andy Harrison; Ed Ellis
GEA’s Background and History
GEA evolved from a cooperative arrangement between the
American Council of Engineering Companies of Georgia and the Georgia Society
of Professional Engineers whereby their two offices and staffs were merged
over the period between 1997 and 1999. Prior to this joint office, GSPE
served as the mailing address of several associations that did not have paid
staff. The joint office, therefore, became the mailing address of these
associations. The joint ACEC/G-GSPE office initially had two locations and
one Executive Director; then the physical offices were merged into a single
location on November 1, 1998, known as the Georgia Engineering Center (this
was the ACEC office at the INFORUM building and required an expansion of the
leased space). In this configuration, ACEC/G had three employees and GSPE
had one; their association employer paid each separately. GSPE also made
monthly payments to ACEC/G for rent, other expenses, and a portion of the
salary of the shared Executive Director.
During this period of shared offices, an evolution
occurred in which the concept of an umbrella organization for Georgia’s
engineering associations gained momentum. The objective was to create an
institutional structure that would enhance the cooperation among engineering
associations on certain activities where it was agreed that cooperation
would enhance the quality of the activity or deliver it more
cost-effectively. At this time there already existed some experience in
this type of collaboration: legislative affairs, Engineers Week, and joint
association meetings.
A group called the Georgia Engineers Legislative
Coalition had been meeting to coordinate legislative affairs during sessions
of the Georgia General Assembly. Initially the Coalition was just composed
of GSPE and ACEC/G, but it was clear that other engineering associations
could participate with beneficial effect and were invited to the meetings.
The Georgia Professional Engineer magazine, a long time publication
of GSPE but with a new third-party publisher, was changed to The
Georgia Engineer and carried news of Georgia engineering as well as of
GSPE and ACEC/G. For many years a joint committee of up to a dozen
engineering associations organized the Engineers Week Awards Program and
annual Banquet.
During this evolutionary period of time, there were
conversations with other states to gain from their experiences. As many as
sixteen states had arrangements where the state ACEC and NSPE organizations
had joint offices and/or shared staff. In addition, one state (Kentucky)
had the state Board of Registration in the same office. In Massachusetts,
an organization called The Engineering Center (TEC) was created by ACEC,
ASCE and a unique state engineering/
surveying organization. TEC also purchased a building
a few blocks from the state Capitol in Boston. In 1998, an ACEC/G group
visited TEC and discussed their organization, objectives, and “lessons
learned” from the experience. The TEC model seemed promising – an
association could contract with TEC for services but remain fully
independent. At the same time it offered a physical “home” for
“engineering” and made it accessible to external audiences. It had become
clear that the elected officials and the general public think of the
profession simply as ‘engineers’ and do not know the acronyms that represent
engineering affiliation – ASCE, ACEC, GSPE, ASHE, etc.
The outcome of this thinking was to create a separate
corporation that could provide services to engineering associations on a fee
for service basis – the Georgia Engineering Alliance, Inc. Each association
(including ACEC and GSPE) would contract with GEA independently for whatever
services were needed by that association. This concept led to the
incorporation of GEA on September 6, 2000. In anticipation of this
incorporation, separate agreements were negotiated between GEA and ACEC and
GEA and GSPE for the full fiscal year ending June 30, 2001.
With the creation of GEA, GSPE and ACEC staff became
employees of GEA. The office was moved to a new location on January 1, 2002
under a lease in the name of GEA but guaranteed by ACEC/G and GSPE. The
office was still referred to as the Georgia Engineering Center and was
located at the Equitable Building. New equipment was purchased by GEA,
although old office furniture remained on the books and was depreciated by
either GSPE or ACEC but was “loaned” to GEA. During the initial year of
operation in 2000 and 2001, existing financial relationships with other
associations were assigned to GEA by GSPE.
During the subsequent years, GEA negotiated agreements
with a variety of engineering and technical societies to provide services.
In 2006, GEA moved offices to Peachtree Center (Harris Tower, Suite 700) and
executed a 6-year lease on its own account, with no lease payment guarantee
required. At this juncture all furniture/equipment on the books of ACEC/G
and GSPE were fully depreciated and all exiting furnishings and equipment
were owned by GEA and being depreciated on their books. The office was
named the Georgia Engineering Alliance.
On March 20, 2008, GEA created and adopted its first
strategic plan effective 2008 through 2011.
Member Services
As GEA matured as an organization, additional
associations became affiliated and some expanded the level of services
provided by GEA. GEA bylaws define ACEC/G and GSPE as Sponsoring
Organizations and other associations that contract with GEA as Affiliate
Members. GEA leadership defined four basic services for Affiliate Members
that would help create the notion of simply being a “member” of GEA. By
June 2001, a fee structure was crafted that made it easy to contract for
services and provided a sense of equity among members. The basic services
and fees remained in effect until January 2007, when an increase in fees was
implemented and negotiated with GEA’s Affiliate Members. Below are the
basic standardized services:
- Office Administration
– The GEA office serves as the permanent mailing
address/phone number for an association and as a permanent repository for
files and historical records/documents. GEA staff will respond to phone
calls or refer them to the appropriate association representative. GEA
staff will hold mail to be picked up or forward it to the designated
representative.
- The Georgia Engineer Magazine
– The Georgia Engineer magazine will be mailed to the associations’
members, based on a list of members provided to GEA in digital format.
The magazine is published 6 times per year with a circulation of about
10,000. The Association may appoint two persons to the Editorial Board
and is entitled to one page in the magazine for news of the association
(written by the association).
- Georgia Engineers Legislative
Coalition – The Association may appoint two
persons to serve on the Georgia Engineers Legislative Coalition, a group
of engineering associations that serves as a clearinghouse for legislative
issues affecting engineering. The Coalition generally meets monthly
throughout the year. GEA has a registered lobbyist that advocates for
engineering issues/legislation, is present at the Capitol several times
per week during the session, and prepares legislative reports
approximately weekly during the session for Coalition members via e-mail.
- Georgia Engineers Week Committee
– The association may appoint two persons to serve on the Committee that
coordinates the activities for Engineers Week, including an annual
banquet, awards programs, outreach to K-12 students, Introduce a Girl to
Engineering, Future Cities, fundraising, publicity, etc. GEA maintains
the Engineers Week web site, and provides administrative support for
Engineers Week activities. The Committee meets approximately monthly.
- Miscellaneous
– An authorized representative of the association may
request the services of GEA staff for miscellaneous activities and tasks.
- Meeting Reservations
– When requested, GEA will take reservations for an
association event. The association’s members may make reservations for a
general membership meeting, seminar, annual meeting, or other association
event by phone, e-mail, or FAX. The GEA staff will provide a list of
reservations electronically a few days prior to the meeting to the
appropriate association officer. GEA has the capability of handling
on-line credit card registrations, which is optional.
In January,
2010, GEA hopes to be the focus of a study by the Georgia State University
Executive Masters of Business Administration program (EMBA) to review its
operation and help determine the next level of its strategic plan.
For information on how
your organization may participate, please contact Gwen Brandon, President,
at the GEA office 404-521-2324.
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